Mass Studies: Exhibition Brochure

Before/After: BrochureBefore-After_brochure-2 Before-After_brochure-3Before/After: Brochure

Brochure for the exhibition Before/After Mass Studies Does Architecture, Plateau, 2014–15. Offset printing, collated and folded, page size 300 x 399 mm, 8 pp. Printed by Top Process. Exhibition curated by Ahn Soyeon and Pai Hyungmin.

A mid-career survey of the architect Cho Minsuk and his firm Mass Studies, the exhibition was divided into two sections: “Before” (white room) concentrated on ideas and process, and “After” (black room) showed various aspects of completed buildings, including how they are actually used and how they are portrayed in the media. The graphic identity reflects the sharply differentiated exhibition structure. Before/after, white/black, void/solid, outlines/tonality—the oppositions are aligned along a diagonal dividing a space. The brochure includes a thorough list of the architect’s outputs since 1994 on the newspaper-like pages.