APAP 2007: Identity

Graphic identity for Anyang Public Art Project 2007. The “Bits” logo designed by Paul Elliman. Project directed by Kim Sungwon.

Responding to the theme of renewal and regeneration, the logos are constructed with Paul Elliman’s typeface Bits, whose characters are based on the shapes of various found objects, typically abandoned parts of machines and industrial projects. The logos are set against some cartographic borders.