Graphic West 7: Yellow Pages

Showcasing the work of three graphic designers from three Asian cities, Graphic West 7: Yellow Pages grew out of the serial “Yellow Pages” published in Idea from 2014 until 2016, exploring contemporary Asian graphic design. The window sign adopted a color scheme different from the other promotional materials to meet Kyoto’s strict code that suppresses the public display of vivid colors.

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Photo courtesy of DNP Foundation for Cultural Promotion